lake research
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LRP carefully chooses the best methods tailored to each project to gather accurate data and provide sophisticated analysis.


SELECTED RESEARCH TOOLS

Surveys: telephone, online, intercept, mail
Dial-testing: online, in-person
Focus groups: in-person, online, telephone
One-on-one interviews, dyads, triads: in-person, telephone, online
Executive, stakeholder, expert interviews: in-person, telephone, online
Website evaluation: online, in-person
Online message boards




SELECTED ANALYTICAL TOOLS

Segmentation analysis
Data modeling
Multivariate regression analysis
Cluster analysis
Factor analysis
CHAID
Conjoint analysis
Content analysis

 


"Lake Research Partners played a key role in helping us develop a winning progressive message, and they were always available to talk strategy…We were confident in LRP’s methodology, data and message advice – despite local newspaper polls claiming strong support for our opponents. Our election results proved the accuracy of LRP's numbers."
— Peggy Shorey, Campaign Manager Vote No: Protect Our Constitution



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